Higher Diploma in Business with E-Commerce (Medium of Instruction: Chinese (Putonghua))

Course Overview

Programme Features
The programme aims to equip students with practical skills and knowledge in online store design and development, electronic marketing and analytics, customer relationship and supply chain management so as to nurture them as professional practitioners.

Career Prospects
Graduates may be employed as the positions like E-commerce Executive, E-Commerce Online Shop Executive, Live Streaming – Live Host, Copywriter, Floor Manager & Technical Director, Search Engine Optimisation / Search Engine Marketing Executive, Customer Engagement Executive, Digital Content Creator, Digital Marketing Executive, Omnichannel Executive, OMO Retail Store Executive and Social Commerce Executive.

Professional Recognition
Graduates of the programme can sit for the examinations of Business Data Analyst, E-commerce Specialist and Internet Marketing Specialist of the “One Examination, Multiple Certification” e-Commerce Skills Certification currently under development between VTC and the Guangdong Provincial Department of Human Resources and Social Security Department (tentatively to be launched by 2026), and obtain the relevant Certificates of Occupational Skill Level issued by the Mainland authority.

Notes:
1. Except some modules in English
2. The accreditation of programme will be conducted in 2025.