Course Information
Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
4 Hour(s) 24 Minute(s)
Language
English
Taught by
Noah Smits
Rating
Course Overview
Triple the engagement for your music in 42 days
Stop begging for engagement for the thing you love most and start building your fanbase!
In this course you will learn how to find the right people that might be interested in your music, content and art.
The 4.5 hours worth of video content divided in 3 sections, 27 chapters, 9 worksheets and Photoshop templates will teach you everything you need to know about:
Branding
Communication Strategies
Your proposition as an artist
Audience segmentation
Competitive Analysis
Adobe Photoshop and/or Canva
Final Cut Pro
Advertising (with Facebook Business Manager)
'Collecting' people that showed interest in your content (Remarketing)
Find new people that look like your already existing fans (Lookalike Targeting)
After this course you will be perfectly able to promote yourself in a way that your instructor, Noah Smits, has been doing for the biggest names in the entertainment industry since 2017 after being a professional recording artist himself with a Major record deal for years.
Noah is founder & CEO of Big Data & Behavioural Design firm 'People Amsterdam'.
With his team, he promotes tours, music releases and careers in general for some of the biggest names by truly understanding the psychology behind becoming a fan. Hence his nickname: The Fan Finder.
This is your chance to learn the fundamentals that helped Noah kickstart his business in 2017.
Course Content
- 4 section(s)
- 27 lecture(s)
- Section 1 Introduction
- Section 2 Auditing The Audience
- Section 3 Building The Brand
- Section 4 Creating The Connection
What You’ll Learn
- Finding potential fans and turn them into active listeners by using marketing, branding, content creation and advertising techniques
- Mapping and understanding people and the content they need in order to be persuaded into listening to your music
- How to utilize social media channels as ongoing marketing machines
- Setting up advertising campaigns with qualitative content and copy to reach potential fans
- Using Adobe Photoshop and Final Cut Pro to create quality content to use in your promotion
- Optimizing and monitoring your promotions for efficient promotional campaigns
Skills covered in this course
Reviews
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RRandho Beats
So far so good
