Udemy

YouTube Advertising Simplified

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  • 1,312 Students
  • Updated 5/2018
4.5
(58 Ratings)
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Course Information

Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
1 Hour(s) 28 Minute(s)
Language
English
Taught by
Steve Burnside, M.B.A.
Rating
4.5
(58 Ratings)
4 views

Course Overview

YouTube Advertising Simplified

Your Step-By-Step Guide To Successfully Launching YouTube Ads

Your Complete Step-By-Step Guide to YouTube Advertising wth Lifetime Access and Additional Lessons Being Continually Added. 

If you run a business or are an entrepreneur, you have to take this class! This is the same class I teach in person and here are what some of my students say:

"If you want to greatly improve your online presence and have a great time learning, take this class. Steve will energize and empower you." Brian P,  Marketing Director

"Steve is absolutely a mastermind with clear, insightful and educational information on how to build your business" Jennifer C, Executive Director

"I always come away from (Steve’s classes) armed with new knowledge and understanding that I can use immediately" Shirona T, Marketing Manager

In this class you will understand the whole picture and be able to create a YouTube Ad that actually convert! 

You will be walked through how to target your audience and discover how you can create custom audiences for pin point ad targeting. 

You Will Learn:

  • How To Use YouTube Ads to Grow Your Business
  • How To Target Your Audience With Pin Point Accuracy
  • How To Re-Market to Engaged Potential Clients
  • How To Use Google Analytics to Target POtential Clients
  • How To Target Other YouTube Videos To Place an Ad
  • How To Re-Market To Potential Customers Who Have Not Purchased From you
  • How To Market to Past Customers


Course Content

  • 5 section(s)
  • 16 lecture(s)
  • Section 1 Introduction
  • Section 2 Setting up Your Adwords Account
  • Section 3 Let's Start Advertising
  • Section 4 Re-marketing, Let' do this again!
  • Section 5 Continued Learning and Student Questions

What You’ll Learn

  • Effectively advertise on YouTube with broad and extremely targeted video ads.


Reviews

  • Z
    Zhandos Alpyssov
    4.0

    This course is quite good, it has all essentials, but I already knew most of given information in this course. I expected much more from this course. In real time ad setups -- option "how often show ad to one single user" and option "how many times single user could watch video" are not covered. Personally I expected some advices regarding this issue. Also I expected step by step setup guides for all types of Youtube videos. Especially "Non-skippable video ads" and "Bumper ads". Also bidding options are not explained, which bidding strategies are avoilable, advantages or disadvantages of these strategies, this course should also cover this issue. I hope Steve would add some extra lessons explaining bidding strategies in this type of campaingns.

  • H
    Hugo Bos
    5.0

    one of the best YouTube courses, verry explained in depth !!

  • J
    Jochgem Taken
    3.0

    Actually its a great course for beginners. But I have to give 3 stars. The instructor says he will respond to questions and the course will be updated regularly. So far I had no response and the last time the course was updated was in 2018. Not sure if the instructor has the interest to maintain the course. I hope so but not sure if he will. If he does its definitely a 5-star course.

  • M
    Mike DiNatale
    5.0

    Very informative!!! Concise and told me all of the basics without dwelling too much on what I already knew from the fundamentals of Google Ads/Analytics/Tag Manager.

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