Course Information
Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
8 Hour(s) 5 Minute(s)
Language
English
Taught by
Kathy Alice Brown
Rating
2 views
Course Overview
Increase organic traffic and Google rankings, by finding and fixing all your SEO issues.
Calling all digital marketers, web developers and website owners! Learn how to correctly evaluate your (or your client's) website for SEO (search engine optimization). SEO is more than just placing keywords on your site, you could have overlooked major problems that are hurting your SEO performance.
Overview
In this course you will learn to do a step by step SEO audit of a website to uncover those problems as well as find opportunities to grow your organic traffic. I go beyond just teaching the concepts of SEO that you can read about, this is a hands on course that walks through an audit of a real eCommerce site. If you don't know much about SEO, don't worry, I tell you WHY I'm doing the check and then show you HOW to do the check, using only FREE tools.
In the 75 plus lectures in this course, we'll check the accessibility, on page factors such as meta tags, engagement metrics and authority of the site. You'll get a good grounding in Technical SEO, and you will also learn and apply concepts like domain authority and content quality.
At end of the course you will have a completed checklist of your site's SEO issues and a greater understanding of SEO.
You will be able to download a checklist and a list of tools needed for the SEO audit.
Students have said:
"Out of 8 courses I have done on Udemy on this subject matter, this course is by far the best on all scores"
"... very informative course."
"This course is excellent. All the information is explained in such a way that I don't need any clarification."
New lectures added! New lectures on GA4 and AI (ChatGPT)
Course Content
- 9 section(s)
- 96 lecture(s)
- Section 1 Let's get started!
- Section 2 Indexation Checks, HTTP Status Codes and Redirects
- Section 3 Technical Checks - Robots.txt and Mobile Friendliness
- Section 4 What Search Engines See
- Section 5 Traffic and Site Speed
- Section 6 Structured Data and Google Search Console Review
- Section 7 Power Tags and Advanced Technical SEO
- Section 8 Authority Checks
- Section 9 Bonus Section and Wrapup
What You’ll Learn
- Find all SEO (search engine optimization) issues with a website so they can be fixed.
- Uncover opportunities to improve SEO and increase organic traffic.
Skills covered in this course
Reviews
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DDmitrijs Konavko
Really useful and interesting!
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JJakub Słowik
Some information are outdated. This course shows solid basics with some useful general tips, but it would be nice if it was updated.
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MMichael Fajuko
This course has done its job of expanding my knowledge of SEO Audit. It is a very in-depth SEO audit course; I would recommend it to a beginner or an expert like me who wants more knowledge of SEO auditing. I like the fact is mainly focus on manual SEO audit. But I would appreciate it more if there's a course or a section on it that shows how we could create an SEO audit report for a client after we carried out the audit.
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NNarala Varun kumar
Kathy Alice Brown's SEO Website Audit course on Udemy is a game-changer. Her teaching style is uniquely conversational yet deeply informative. She breaks down complex SEO concepts effortlessly, making them easy to understand. The in-depth explanations provided a clear understanding of not just the 'what' but also the 'why' behind each step in the SEO audit process. I'm eagerly looking forward to Kathy Alice Brown's forthcoming JavaScript SEO course.
