Udemy

Marketing Your App or Game with App Store Optimization (ASO)

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  • 3,446 Students
  • Updated 8/2014
4.2
(191 Ratings)
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Course Information

Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
4 Hour(s) 7 Minute(s)
Language
English
Taught by
Bennett Hui
Rating
4.2
(191 Ratings)
1 views

Course Overview

Marketing Your App or Game with App Store Optimization (ASO)

Everything you need to know about Marketing your mobile App or Game to get more downloads. Covers both iOS & Android.

If you're looking at this course, you probably have published or are thinking about publishing an app or game to the iOS or Google Play App Store. But with 1.5 million apps in each app marketplace and 10's of thousands of apps being added every month, how do you get your app noticed? How do you get more downloads for your app?

The iOS App Store & Google Play Store are the biggest sources of free traffic you can get for your app. It makes sense to invest your time and effort into getting this traffic. You just need to know how to optimize your app listing to drive traffic and ultimately get more downloads for your app.

That’s where this course on App Store Optimization (ASO for short) can help.

No fluff, no filler, no long boring lessons to take up your valuable time. Just easy to understand & immediately actionable instructions on how you can increase your app's visibility and get more downloads.

This course goes over specific optimization strategies for both Apple's App Store (iOS 8) & the Google Play Store (Android).

So go ahead, take this course now and get more downloads today!

Course Content

  • 7 section(s)
  • 25 lecture(s)
  • Section 1 Introduction
  • Section 2 ASO Fundamentals
  • Section 3 ASO Foundation
  • Section 4 ASO Foundation Demo
  • Section 5 Additional ASO Techniques
  • Section 6 Making a Great First Impression
  • Section 7 Wrap Up

What You’ll Learn

  • All training contains no fluff, no-filler, easy to understand & immediately actionable content!, Learn how to optimize the visibility and increase downloads of your mobile App or Game in the iOS and/or Google Play App Store, Learn how to craft a Perfect Title that is attractive to both people and App Store Ranking, Learn how to find the best keywords that will increase your search ranking and can get you into Top Charts, Learn how to use tried & true ASO tools to find the best optimization strategy and save time and effort in your app optimization process, Learn how to create attractive app icons, screenshots and promotional videos for little to no cost, Learn how to time the launch of your app for the most visibility and downloads, Learn how to systematically get reviews and ratings quickly to snowball your downloads, Learn how to use localization strategies that get more downloads in other countries while doing the least amount of work, Learn how to price your app or game to make the most money, which might mean to make it free

Skills covered in this course


Reviews

  • R
    Rodrigo do Nascimento Correia
    4.5

    Bennett Hui is an amazing instructor with a very inspiring success as an entrepreneur creating apps and the course was really helpful, even though it's been some years since its release. Excelent!

  • V
    Vijay Kumar
    3.0

    Looks like this course is outdated and instructor seems like ignoring learners on this course. Because we have never seen he is answering learner's questions. This course need to be updated for latest changes w.r.t ASO. Hope, he would look at this review.

  • V
    Vijay Kumar Markapuram
    5.0

    Very nice! Very well structured from simple to not so simple. Interesting, crisp and clear delivery. Must watch for anyone interested in App development. Thanks!

  • W
    Waqas Nadeem
    4.0

    This is a nice course for beginners, and also good for the professionals, It helped me to arrange all the scattered chunks of information about ASO mentally. Good to go for beginners. Well done Bennet Hui (Y).

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