Udemy

Business Branding For E-commerce

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  • 2,956 Students
  • Updated 11/2017
4.2
(183 Ratings)
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Course Information

Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
2 Hour(s) 54 Minute(s)
Language
English
Taught by
Jason Miles
Rating
4.2
(183 Ratings)

Course Overview

Business Branding For E-commerce

Brand A New Product, Brand A Website, or Brand Your Company. Learn To Create A Professional E-commerce Brand Today

This course is presented in a clear, conversation style, that is easy to understand and follow. You'll enjoy the instructors genuine care and encouraging teaching style. You'll learn how to build a business brand in a logical and systematic way.

Learn To Create A Professional Brand For Your New Product, Website or Company!


About The Instructor & His Authentic Credibility On This Topic: Jason resides in Seattle Washington and together with his wife, he's sold millions online and their popular shopify website (Pixie Faire) has even been featured by Shopify as one of the sites premiere success case studies.


Miles shares their insider tips, techniques, short-cuts and hard-won lessons acquired as they personally set up and built their Shopify site, which currently transacts 40,000-50,000 orders a month and is ranked 503rd out of over 500,000 Shopify websites (based on worldwide site traffic). He is also the co-creator of Liberty Jane® and Sew Powerful. He previously served as the Senior Vice President of Marketing, Human Resources, and Development at Northwest University in Seattle Washington.


How Is This Course Different? This course has 12 powerful, yet easy to follow, sections all designed to help you design and implement a professional business brand.


This course offers a unique and systematic approach that cuts through the confusion, eliminates incorrect thinking, and teaches best practices on all the aspects related to establishing a successful business, online, or e-commerce brand.


Who Is This Course Designed For? Students should have a basic understanding, or willingness to learn professional branding. They also need the time, patience, and willingness to implement the lessons and details taught in this course. Ideally, students should already have a product, product idea, or product plan. If you have a private label product already set up that you sell on Amazon, or are an artist, crafter, or seller of unique items - and need a fully functional ecommerce website - then this course will be of value to you.

Course Content

  • 13 section(s)
  • 32 lecture(s)
  • Section 1 Free Webinar Training
  • Section 2 The Ideal Customer
  • Section 3 Innovating To Overcome Primary Challenges
  • Section 4 Vision Of Success Blueprint
  • Section 5 The Invisible Aspects Of Your Brand
  • Section 6 The Visible Aspects Of A Brand
  • Section 7 Creating The Graphics You Need For Your New Brand
  • Section 8 Photography For Your Website
  • Section 9 Product Photography Strategies
  • Section 10 Copywriting To Support Your Brand
  • Section 11 Words And Triggers To Support Your Brand
  • Section 12 Calls-To-Action To Support Your Brand
  • Section 13 The Last Lecture & Course Conclusion

What You’ll Learn

  • Brand Creation In 12 in-depth sections, The Ideal Customer Guided Exercise, The Ideal Customer - Overcoming Primary Challenges, The Ideal Customer - Vision Of Success Blueprint, How To Create The Invisible Aspects Of A Brand, How To Design & Develop The Visible Aspects Of A Brand, The Naming Workshop - Strategies For Choosing An Amazing Brand Name, Creating Brand Graphics - How-To, Tips, and Tools, Website Photography Strategies To Enhance Your Brand Presentation, Product Photography Strategies To Enhance Your Brand Presentation, Copywriting Strategies To Enhance Your Brand Presentation, Word And Triggers That Can Enhance Your Brand Presentation, Using Calls-To-Action To Enhance Your Brand Presentation


Reviews

  • V
    Vince Giuga
    5.0

    Went above and beyond my expectations for what I was going to get out of this course. Being that the course is about "branding," I was expecting general philosophy and a macroscopic view of it. The instructor is awesome! He takes a macroscopic view at first, and goes on to microscopically explain every component so you really do leave with actionable strategies and techniques. I got everything I wanted out of this course and more! Thanks for creating this course, cheers :)

  • C
    Crimson
    4.0

    This was great. Lots of helpful tips that I can add to the knowledge I already have. Excellent for beginners and those that have experience with Shopify.

  • A
    Adnan Hrnic
    2.5

    Pretty disapointed about the course. Nothing is explained in details and the pdfs aren't even fillable on a computer, you have to print it or copy paste the questions elsewhere to answer them.

  • R
    Robert Gardner
    5.0

    Very in-depth information that I've not seen anywhere else. This course will fill in those missing pieaces of the puzzele you've been missing.

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