課程資料
報名日期
全年招生
課程級別
學習模式
修業期
2 小時 16 分鐘
教學語言
英語
評分
課程簡介
Capture Targeted Subscribers, Build Rock Strong Relationships and Optimize Your List for Long-Term Responsiveness
If you are not seeing the email channel as a money making machine, you have the wrong strategy ~ Hans Smellinckx
A recent study conducted by the The Radicati Group, a technology research firm, shows that there are 3.9 BILLION accounts. They predict that this number wlll grow to 4.9 BILLION by 2017.
They say email is the Jason Bourne of online apps: somebody's always trying to kill it. It can't be done. So it's safe it assure we still have email marketing for a long time.
List building is probably the fastest and most secure method of creating a stable source of recurring income.
My name is Max and I'm a list builder. I've been collecting email addresses since 2009. I've always known about the relevance of owning your own list and the window of possibilities that opened when you start building yours, but It wasn't until I got the chance to see email marketing from the inside that I decided to do something about it.
For 3 years I worked as the educational content publisher and support team manager of an email service provider (ESP) in the Netherlands called INinbox. Once of the benefits of working there is getting an unlimited account, with unlimited subscriber and unlimited emails with no costs associated. I've been building my lists with that account, and up until this date I have over 85.000 subscribers combined.
Working at an ESP, and building my own lists has given me a lot of insight into the rightful practices of email marketing. What tools to use, what emails to send, where to publish your forms, how to drive in traffic, how to maximize open rates and a lot of other questions have been answered along the hand of years of experience.
I'm now one of the teachers and co-founders of iMarketXL, an education brand focused on providing our students the essential skills needed to build an entire online business from scratch.
In our latest addition to our teaching palette, list building is going to provide you with all the tools, resources and strategies needed to start building your own lists in a unique and comprehensive 3 phase process in which you will see me build yet another list of subscribers from scratch.
Every day in which you're not building you list is a wasted one. Don't waste another one, start building your list TODAY.
課程章節
- 7 個章節
- 35 堂課
- 第 1 章 About List Building
- 第 2 章 About Email Marketing
- 第 3 章 The Phases of Email Marketing
- 第 4 章 Phase 1: Catch
- 第 5 章 Phase 2: Collect
- 第 6 章 Phase 3: CONTACT your subscribers
- 第 7 章 Conclusion & Bonus Section
課程內容
- Build your very own email list from scratch, Understand the mechanisms behind building a list of email addresses , Leverage the reach of your business by creating a subscriber database, Integrate email communication into the marketing practices of your business , Choose the right Email Service Provider according to your needs and budget, Import email lists into your ESP and/or create a new one, Get familiar with landing and squeeze pages and how you can use them to turn visitors into subscribers, Create your own landing or squeeze pages with a simple drag and drop procedure , Maximize the efficiency of signup forms, optin boxes and popups to increase the amount of subscribers, Take advantage of incentives (or baits) to increase the amount of people signing up to your list, Target your traffic to increase the quality and responsiveness of your subscribers , Drive free traffic to your forms by taking advantage of content marketing, social media and niche marketing, Integrate the fundamental element of all email communication into your daily email practices , Write and test different subject lines for maximum impact and open rates, Master the art of writing your own email copy in under 5 minutes, How to get your subscribers to actually OPEN your emails, HOW and WHEN to monetize your list
評價
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PPhilip Auinger
Very basic knowledge that is available for free elsewhere. I am shocked by how little the instructor cares about privacy... he showed dozens of full email addresses and names in a video. Email marketing without data protection is a no-go... very bad example!
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JJoseph Lau
I know about all these basic concepts already, from watching videos on you tube and signing up with other online email marketing courses. Also, the instructor already has an email list to start with, what he should show viewers is how to build an email list from scratch.. no subscribers in his auto-responder. Furthermore, the instructor did not do a demo how the viral contest concept method works. Overall l give this course 4.5 stars as he answers some of the questions l had in my mind about online articles. Much better than some of the email marketing courses that l paid for! l will be reviewing this course again as l move along in my amateur email marketing journey. Thank you Joe Last but not the least, he should show examples of an emails that he has written and used them to discuss them in his videos. His voice has to be more clearer and louder when he speaks.
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JJason Paul
This course is a good overview and general understanding of email marketing. It is specific in some ways to the software and programs the instructor is familiar with like Mail Chimp and WordPress, so if you are interested in those it is good. He touches on many of plug-ins and services that could also help you.
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FFrederick F Weiner
Information is very thin. I bought this course for $10.00. It is not worth more than that. Had to listen for several hours to come away with 10 useful points. Lots of advertising within.
