Course Information
Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
1 Hour(s) 13 Minute(s)
Language
English
Taught by
Lauren Casgren
Rating
Course Overview
Step-by-step guide to developing your unique brand for cosmetics, hair care, and personal care products
In this course, we will cover analyzing your competitors and defining what makes your brand unique. You will create customer personas and mood boards that will help focus your marketing efforts. I will guide you through the process of naming your business, trademarking your name, and crafting a brand story that resonates with your niche.
I’ve included worksheets and resources to help you through the process. By the end of this course, you will have a strong and well thought-out foundation from which to build your brand and you will be well on your way to creating a thriving business.
Course Content
- 4 section(s)
- 10 lecture(s)
- Section 1 Introduction
- Section 2 Find Your Niche
- Section 3 Design for Your Niche
- Section 4 Bonus Content
What You’ll Learn
- Differentiate your brand in a crowded marketplace, Create customer personas to guide your marketing efforts, Learn how to research and analyze your competitors, Write a compelling brand story, Get a helpful guide to naming your business, Learn about trademarking your name, Gain insights on writing a meaningful brand story, Focus your marketing for the best return on investment
Skills covered in this course
Reviews
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AAkansha
yes its agood match
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PPamela Scott
Very informative
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MMehmet Fatih Kara
İt was clear and easy to understand
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AAnge ss
love your teaching methods
