AI for Research and Insights

Use AI as a strategic research partner to accelerate your learning and sharpen your decision-making.

Need to get up to speed on complex topics, fast? In this course, you’ll transform AI into your strategic research partner to accelerate your learning and sharpen your decision-making. You’ll start by using Gemini Deep Research to analyze dozens of sources in minutes, moving from raw data to compelling visual reports instantly. Next, you’ll learn how to feed NotebookLM diverse sources—like PDFs and videos—to generate instant, actionable summaries. Finally, you’ll use meta-prompting techniques to build a custom Gem to simulate an expert persona, allowing you to pressure-test your ideas and gain new perspectives.

By the end of this course, you will create:

• A professional research report: Use Gemini Deep Research to analyze multiple sources and design an infographic to share your findings clearly.

• The ultimate brief on any topic: Use NotebookLM to synthesize articles, videos, and transcripts into a single overview so you can get up to speed on any topic, quickly.

• An expert persona: Build a custom Gem to simulate stakeholders, such as a skeptical customer or a manager, to test your ideas and uncover new insights.

This course is a part of the Google AI Professional Certificate, a program that takes you beyond foundational understanding to becoming an AI-fluent professional. With this certificate, you’ll gain hands-on experience building the AI skills that employers are looking for. Designed by experts at Google, you’ll practice using AI in real workplace tasks. You’ll learn how to use AI to sharpen your strategy, boost your creativity, and streamline the repetitive parts of your day, and you’ll build a portfolio of 20+ AI projects to show off your new skills. And, to help you do your best work, you’ll gain access to Google AI Pro at no cost, giving you experience with Google’s most helpful tools.