Udemy

How to build a viral brand - referral marketing & giveaways

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  • 6,959 Students
  • Updated 12/2019
4.4
(97 Ratings)
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Course Information

Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
2 Hour(s) 22 Minute(s)
Language
English
Taught by
Jack Paxton
Rating
4.4
(97 Ratings)
2 views

Course Overview

How to build a viral brand - referral marketing & giveaways

The campaigns, growth hacks, ads, creatives and emails you need to copy!

If you are looking to build a brand or business, you will want to consider the impact of word of mouth, referral, and ambassadors. Not to mention the opportunity this brings once you include incentivization and paid ads to scale. This course goes into how to use referral or reward programs and giveaways to build a brand of passionate fans, leads, and customers.


Build an audience that buys

The most successful companies in the world all have 1 thing in common. They have brand loyalty. Followers and customers willing to engage, share, buy and refer! This is something that’s actually achievable if you know how. Which is why you are going to want to watch this course.


Use referral marketing to do the heavy lifting

Stop trying to build a brand on your own and sell your products 1 by 1. A brand like Kylie Jenner Cosmetics, Supreme, Nike, DJI, Apple, etc. all leverage referral marketing. This form of marketing allows the viral snowball effect to do all the heavy lifting. Provide the incentive and gamification, then the growth will come!

Course Content

  • 3 section(s)
  • 16 lecture(s)
  • Section 1 Introduction
  • Section 2 Course Content
  • Section 3 Guided Campaign Set Up

What You’ll Learn

  • How to build an audience of ambassadors and raving fans
  • How to get a constant stream of referral sales & leads
  • How to get leads under $0.20
  • Leveraging gamification, referrals & giveaways
  • How to get more people sharing your content & tagging friends
  • How to build a social following fast


Reviews

  • K
    Kaulin Shyam
    4.0

    It was a good course. Took some tips and tricks to implement in our own referral program.

  • C
    Cat Joy
    2.5

    Instructor was knowledgeable but I found his approach a little too casual and found his slides didn't showcase enough information.

  • A
    Ana Pedra
    5.0

    Very good course. I highly recommend it!

  • P
    Péguy Arnaud Djouokep Kameni
    5.0

    Excellent!

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