課程資料
報名日期
全年招生
課程級別
學習模式
修業期
1 小時 30 分鐘
教學語言
英語
授課導師
Dorian Frungillo
評分
2次瀏覽
課程簡介
Learn How to Set Up Dynamic Remarketing Campaigns in Minutes to Increase Sales & ROI Without Breaking the Bank
Remarketing
(retargeting) is the process of “following up” with your prospects or clients
in the digital world.
This is an Advertising Strategy used by the best marketers and business
owners out there.
FUN FACT: Only 2% of people will buy the first
time they find out about your company. Which means, that all the people you send
to your Facebook Page or Website, only 2% will buy the first time…
98%
of sales will happen in the next 2 to 7 interactions with your brand or
business.
Retargeting
– Remarketing is the cheapest yet most effective form of advertising if done
correctly.
This is
why you need to do Retargeting (remarketing)
Otherwise,
you are leaving money on the table and your ROI will decrease. Imagine being
able to double your sales just by applying this principle of retargeting
(remarketing)… All your hard work and all the money you spend on traffic
bringing people to your site or Facebook Page will finally pay off.
Acquiring
customers through traffic without retargeting is basically leaving money on
table, and it is very expensive.
If
you have a business, you probably have a Facebook Page. You may also have a
Website.
But it is not necessary to have a
website to do Retargeting (remarketing).
You
need to assign a small budget to follow up with people where they left… You
will show ads to specific people to remind them to take the next action.
What if you were able to push 5,
10, or 20% MORE people to the next step of your funnel?
Most
marketers are leaving BIG money on the table because they don’t follow up with
a prospect after they’ve left their funnel.
But
today it’s easier than ever to follow up using ad retargeting.
I will teach how to EASILY Create
those “Remarketing Audiences” and Create “Remarketing Campaigns” on Facebook to
follow up with them without breaking the bank.
This
is all about converting more people into customers, and making your current
customers buy more from your company…
課程章節
- 5 個章節
- 16 堂課
- 第 1 章 Introduction
- 第 2 章 The Facebook Pixel
- 第 3 章 Create an Audience of Existing Customers or Prospects
- 第 4 章 Create Your Winning Remarketing Campaigns
- 第 5 章 Conclusion
課程內容
- By the end of this course you will have at least One Remarketing Campaign Running and bringing people back to your company for more…, And… You will have several audiences of people you will be able to remarket on Facebook to increase your conversions and sales., You will learn how to Create Dynamic Audiences of:, • People who visited your Website, • People who visited “specific pages” on your website, • People who started a purchase on your site but did not finish, • People who downloaded a report but did not move to the next step in your funnel, • People who visited your Lading Pages, • Existing Customers in your Database, • People who are “like your existing customers” (lookalike audiences), • People who have watched any of your Videos on Facebook, • People who have filled out your forms, • People who have engaged with your Facebook Page or Instagram Page, • People who have attended any of your events, • People who have liked, commented, shared or interacted with any of your posts, You will also learn, step by step, how to set up Remarketing Ads to those specific audiences.
此課程所涵蓋的技能
評價
-
SSergey Mikhailov
Good course as a re-fresher or for the beginner. It is not a course about entire FB advertising, but have very clear instructions on Audiences creation and re-marketing to them. I'll start applying gained knowledge straight away - that's why, actually, I enrolled in it! I gave only 4 stars, because it seems that this course not finished, one or more lectures missing... Also would be nice to update this course with the new FB interface. It uses FB 2017-2018 UI.
-
JJulie Kinne
It’s very simplified and easy to comprehend.
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PPradeep Aggarwal
Great Knowledge
