Course Information
Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
11 Hour(s) 5 Minute(s)
Language
English
Taught by
Amit Singh
Rating
1 views
Course Overview
Google AdWords Course To Ace The Google Ads Certification Exam | Google Ads Beginners Training To Become Pro !
Google Ads Beginners Course To Become Pro In Google Ads.
Course Overview:
This course is designed to transform beginners into Google Ads professionals. Upon successful completion, you will receive a Google Ads Certificate, validating your expertise and making you job-ready or suitable for freelancing opportunities.
Target Audience:
- Beginners with no prior experience in Google Ads.
- Individuals looking to boost their resumes, apply for jobs, or embark on a freelancing career.
Requirements:
All you need is a laptop, tablet, or smartphone with an internet connection.
What You'll Learn:
1. Understand the mechanics of Google Search.
2. Set up a Google Ads account from scratch.
3. Grasp the theory behind successful online advertising.
4. Utilize keywords strategically for optimal results.
5. Implement conversion tracking and monitor phone calls from your website.
6. Track sales, revenue, and form submissions using Google Ads.
7. Increase Quality Score and reduce cost per click.
8. Structure your account, campaigns, ad groups, and keyword lists for optimal outcomes.
9. Analyze keyword performance and focus on campaign optimization.
10. Regularly monitor campaign performance and troubleshoot issues.
11. Understand customer needs and create relevant campaigns.
12. Master the art of remarketing to boost revenue.
13. Practically create successful campaigns that drive sales and profit.
Bonus Topics:
- Important questions asked in the exam and mock test preparation.
- Google Ads glossary with crucial terms for interviews.
Certification:
Upon completing the course, you'll be well-prepared to clear the Google Ads Search Certification exam on your first attempt.
Thank you for choosing to learn Google Ads/AdWords, the world's leading search marketing platform. With confidence, I believe this course will not only educate you but also contribute to your professional growth. Happy Learning!
Course Content
- 10 section(s)
- 72 lecture(s)
- Section 1 Introduction
- Section 2 Creating Google Ads Account & Understanding Basics
- Section 3 Google Ads Structure & Text Ads
- Section 4 Keywords In Depth Concepts
- Section 5 Dynamics For Google Ad Auction
- Section 6 Refining Your Google Ads Campaign
- Section 7 Making Your Ads Incredibly Powerful With Extensions
- Section 8 Power Of Remarketing & Audience Targeting
- Section 9 Conversion Tracking & It's Implementation
- Section 10 Profitable Biddings & Search Optimization
What You’ll Learn
- Basic To Advanced Concepts Of Google Search Network
- How To Make Profitable Campaign That Delivers Results
- How To Clear Google Search Certifications In First Attempt
- How To Optimize Google Ads Campaign On All Key Parameters
- Learn About Keyword Planner & Keyword Research
- Learn Latest Ad Type Responsive Search Ads For Effective Ad Creation
Skills covered in this course
Reviews
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CChinweike Adigwe
Prepared me well ! All details in the course are super helpful in becoming a full SME
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KKatie Benshoof
This course has taught me a lot of the basics! I will say that even though the title has the year 2023, this was filmed in April 2021. But so far everything looks the same and it doesn't seem like there is anything missing!
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NNN
Too slow. The instructor mostly keeps reading whats on the screen
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JJulia Bermejo
LO POSITIVO: Si lo que estas buscando es un curso enfocado en la certificación de Google Ads es el adecuado porque se centra en mucha teoria que aunque luego no se utiliza si es fundamental saberla para poder pasar el examen. Me gusta mucho que despues de cada sección hay un test de 5 preguntas y eso me ayudo a prestarle atencion a conceptos que quizas pase desapercibidos. Tambien te da un glosario de terminos importantes y un examen con respuestas de 150 preguntas. LO NEGATIVO O A MEJORAR: Soy de habla nativa hispana como revela mi comentario pero entiendo perfectamente el ingles incluso con acentos. Pero el acento del profesor es TAN marcado que en muchas ocasiones me costaba mucho entenderlo y los subtitulos al ser automatizados tambien pone cosas que no tienen nada que ver con lo que el profesor esta diciendo. Esto hizo para mi muchas clases densas y dificiles de entender. Aunque ayuda las diapositivas que pone con las definiciones en los textos entiendo que si mejorara los subtitulos fuera de GRAN ayuda para el aprendizaje. Tampoco me gusta aque todos los ejemplos son en rupes (moneda de india) deberia ser en usd moneda mas internacional y mas facil de entender por todos. No esta actualizado a 2023 como dice el anuncio pero si a 2021 por lo que es todo bastante parecido. Compre este curso porque creia que la ultima sección se hacian tests de google ads y no, hay un documento de preguntas y respuestas perola ultima leccion es como registrarte para hacer el examen y ya. Es un buen curso, mas reomendado para los que quieren la certificacion pero si quieres un curso que realmente te de los trucos para hacer las campañas rentables aconsejaria hacer otro despues que saques tu certificado. Y definitivamente sugiero MEJORAR ESOS SUBTITULOS PARA PODER ENTENDER AL PROFESOR, muy buen profesor pero no se entiende bien su ingles. .
