Course Information
Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
2 Hour(s) 28 Minute(s)
Language
English
Taught by
Zaid Ammari
Rating
Course Overview
Learn how to setup remarketing or retargeting on Adwords, YouTube, Facebook, AdRoll, PerfectAudience & Google Analytics.
This course has been carefully designed to explain retargeting/remarketing in all its aspects including setup, launch, optimization and best practices to creating and launching the most effective campaigns for maximum conversions/sales/lead collection. After taking this course you WILL become an expert on retargeting/remarketing.
- Find what opportunities there are on Google, Facebook, YouTube, and AdRoll to reach your existing audience!
- See how to use Google AdWords for conversions with live hands on advertising campaign creation for online sales using remarketing campaigns through Google Analytics targeted at previous website visitors and previous YouTube channel viewers.
- Explore retargeting ads on Facebook, YouTube, and AdRoll with hands on tutorials showing you exactly how to make your ads and optimize them!
Why take this course?
There are many advantages to learning about retargeting/remarketing, especially in this course as it covers EVERY LITTLE aspect of the subject. Some of the advantages of taking this course:
- Reach your existing audience on Google, Facebook, YouTube, Twitter, Perfect Audience, Google Analytics and even Google Tag Manager.
- Earn additional income from your website (website owners)
- Get paid for setting up retargeting/remarketing campaigns (marketers)
- Get paid for optimizing and trouble-shooting other peoples retargeting/remarketing (marketers)
- Become a consultant on retargeting/remarketing & start earning more (marketers)
- Grow & expand your business & brand (website owners)
- Save money and setup retargeting/remarketing without paying ad agencies a single dollar (marketers)
Are there any prerequisites?
There are NO prerequisites to taking this course. You don't need to know code, paid marketing or ANYTHING in digital marketing to take this course. Having a website is definitely a plus, however is not required. The course is designed for all user levels and is structured in the most effective way possible for maximum learning and implementation.
Material & Follow-up
Each and every section contains downloadable material that will help you remember and better expand your knowledge in the subject. The downloadable material is there to assist and confirm what you have learned. Every section contains video, audio and live presentations to help you become an expert in the subject quickly. I have also made sure that all my students will have the ability to interact with me and ask me any questions that they feel are necessary to grow their knowledge.
This is not your ordinary course! This course is designed from beginning to end with the intention to get you to become an expert/consultant in this area. Retargeting/remarketing has long been a best kept secret by agencies and expert marketers, however that's all about to change.
Hope to see in the course! :-)
Course Content
- 9 section(s)
- 43 lecture(s)
- Section 1 Introducing Remarketing aka Retargeting
- Section 2 Setting up Google Tag Manager
- Section 3 Setting up Adwords (GDN)
- Section 4 Setting up YouTube Remarketing
- Section 5 Setting up AdRoll (Facebook + GDN + Insta + Email)
- Section 6 Setting up PerfectAudience (Facebook + Twitter + GDN)
- Section 7 Setting up Google Analytics Remarketing
- Section 8 Banners, Video Ads and Creative Assets
- Section 9 Post Launch Issues & Questions (Recap)
What You’ll Learn
- Ability to setup remarketing/retargeting on Adwords, YouTube, Facebook, AdRoll, PerfectAudience, Google Analytics and Google Tag Manager
- Start setting up remarketing campaign yourself
- Ability to measure & report on retargeting/remarketing campaigns
- Become a consultant on retargeting/remarketing campaign setup and optimization
- Become an EXPERT in all areas of retargeting/remarketing
- Ability to optimize and guide others on retargeting/remarketing best practices
Skills covered in this course
Reviews
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GGlenn Hough
It's a little outdated and some info was a little out of order or I felt it should have been explained a little better, but overall i learned alot so am satisfied with this course.
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DDoug Keeney
Really detailed but also quickly covers everything. I integrated this info instantly.
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JJahangeer Ansari
Great course. Although some programs like Adroll has rolled out new versions, one can still use all the tips taught in this program.
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DDaniel Gaiswinkler
Great Course, i learned much about the platforms and different types of remarketing. Now its up to me to set this up for myself and test different campaigns. Big Thanks for this course!
