Course Information
- Available
- *The delivery and distribution of the certificate are subject to the policies and arrangements of the course provider.
Course Overview
SEO for WordPress best practices to achieve higher search rankings and get free traffic from Google, Bing and Yahoo.
This SEO for WordPress online training course you will learn teach you how to optimize your website using on-site and off-site SEO best practices.
This isn't a get-rich-quick scheme that promises #1 rankings overnight. Actually, it's the opposite. It is a tried-and-true SEO process use with my consulting clients.
This course contains verifiable strategies and techniques for ranking highly in organic search for targeted keywords so you can drive more traffic to your website or blog. It's much more than a simple demonstration of Yoast's SEO for WordPress plugin. It's a proven, step-by-step process for increasing your rankings and traffic.
This course features overview lectures in each section where I break down SEO concepts to help you understand how search engines work and why certain tasks are important. Then, you will see examples of best practices using WordPress SEO tools and WordPress plugins available at no cost to you. Then, you will learn how to improve your website's domain authority, through off-site SEO, as I walk you through link building methods. Plus, you will get demonstrations and recommendations for professional SEO tools that will make you more productive.
I have been executing SEO campaigns and developing custom WordPress solutions for 10+ years. Now, I have spent countless hours preparing training video lectures, slides and reference materials for Udemy so that you will fully understand how search engines work and how to improve your search engine rankings.
Check out the course topics below, and sign up for this class to get started.
Course Topics include:
SEO statistics and trends.
How search engine rankings work.
Search engine ranking factors.
Conducting keyword research.
Planning your WordPress website structure for maximum search engine visibility.
Best practices in page structure within WordPress.
Creating custom page titles and meta descriptions with Yoast's SEO for WordPress plugin.
Blogging for SEO.
Creating and submitting an XML sitemap to Google Search Console and Bing Webmaster Tools.
Mastering off-site SEO.
Domain and Page Authority.
Ways to build links.
SEO Data and Reporting.
Improving your website speed.
Things you should avoid so don't get penalized by search engines.
Plus, I will be updating this course with new lectures and bonus materials to keep you informed about new SEO techniques for WordPress in the future.
Course Content
- 13 section(s)
- 44 lecture(s)
- Section 1 Quick Introduction
- Section 2 Background Information
- Section 3 How Search Engines Work
- Section 4 Conducting Keyword Research
- Section 5 On-site SEO: Optimizing Your WordPress Website
- Section 6 Blogging for SEO
- Section 7 XML Sitemaps
- Section 8 Site Speed
- Section 9 Off-site SEO
- Section 10 Bonus: Popular SEO Tools Overview
- Section 11 Bonus: Local Search
- Section 12 Bonus: Blocking Items from Search Engine Crawlers
- Section 13 Conclusion
What You’ll Learn
- Achieve higher organic search rankings on Google, Bing and Yahoo!
- Drive more traffic to your website or blog.
- Expert instruction from an internet marketing consultant with 10+ years SEO experience
- Understand how search engines work
- Research popular keywords and effectively target your website content for SEO purposes.
- Properly structure your WordPress website for search engine optimization
- Discover new off-site SEO link building methods to strengthen your domain's authority.
- Hands-on workflows that you can replicate to improve your website.
Skills covered in this course
Reviews
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JJorge Ramírez Castro
The course provides solid details regarding the fundamentals of SEO, but most of the tools and images are outdated. However, all the basic SEO information is included for a good starting point.
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AAbhay Bhargav
Excellent course for anyone who has a decent handle of a wordpress site, looking to up their own and clients' SEO ranking with just a few hours of study. Love the periodic table cheatsheet. Updated information and to-the point. Thanks Craig!!
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DDave Mac Donald
The content while relevant hasn't been updated since 2015.
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JJulie Clancy
I am a beginner. This is a TON of information; it is broken down in easy to understand segments.