Udemy

Facebook Marketing for beginners

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  • 1,543 Students
  • Updated 6/2023
4.1
(17 Ratings)
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Course Information

Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
2 Hour(s) 15 Minute(s)
Language
English
Taught by
Bluelime Learning Solutions
Rating
4.1
(17 Ratings)
4 views

Course Overview

Facebook Marketing for beginners

Learn how to advertise and grow your business on Facebook

Facebook marketing is the practice of promoting a brand and maintaining its presence on Facebook. Facebook marketing refers to both organic (free) postings/interactions, and paid, or "boosted" posts.

Are you a beginner to Facebook marketing ? You can amplify your social media marketing campaigns with Facebook advertising. Facebook ads allow you to target specific audiences, so you can make sure your ads are getting in front of the right people. This course will help new Facebook advertisers effectively create, budget, place, and manage Facebook ads.

This  beginner Facebook marketing course takes you through the basics: setting up an account, understanding ad structure, and using the Ads Manager tools. I will  shows you how to make critical placement and budget decisions wisely. 
You will learn how to setup Business Manager and  and use ad  manager  to create and manage your Facebook adverts.

Topics include:

What is facebook marketing
Benefits of facebook marketing
What you need to start creating facebook ads
Choosing your marketing goals
Choosing your audience
Where to place your ads
Choosing your formats
Basic advertising terminology
What is Business Manager
Setting up Business Manager
How to delete Business Manager
How to setup payments
How to review notifications
How to targets your ads on facebook
Facebook advertising structure
Facebook Ads Manager
Creating ads in ads manager part 
Tips for improving your ads
Understanding Facebook ad types
Setting up an advertising account with Facebook
Identifying and targeting your primary audience
Choosing a budget
Writing Facebook ads

By the end of the course you should have acquired enough useful skills to create your own Facebook ads.

Course Content

  • 3 section(s)
  • 26 lecture(s)
  • Section 1 Introduction to Facebook as a Marketing Platform
  • Section 2 Facebook Advertising Overview
  • Section 3 How to Create Facebook Ads

What You’ll Learn

  • Learn the benefits of Facebook marketing
  • Learn What you need to start creating Facebook ads
  • Choose your marketing goals
  • Choose your audience
  • Learn Where to place your ads
  • Choose your formats
  • Setup Business Manager
  • Learn how to delete Business Manager
  • Learn how to setup payments
  • Learn how to targets your ads on Facebook
  • Create ads in ads manager
  • Learn useful tips for improving your ads


Reviews

  • C
    Cody Alexander
    4.0

    Good basic info. Thanks!

  • C
    Craig Roberson
    5.0

    Course is well presented.I really appreciate the course and the instructor.

  • P
    Paula Cox
    5.0

    I am new to this and terminology was very helpful.

  • E
    Elisabeth Koch
    4.5

    Sehr kompakt, lehrreich und übersichtlich. Sehr gut in der Praxis anwendbar. Die Untertiteln sollten überarbeitet werden.

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