Course Information
Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
3 Hour(s) 54 Minute(s)
Language
English
Taught by
Ian Mackenzie
Rating
2 views
Course Overview
How to harness the power of storytelling & myth
The Art of Crowdfunding for Social Change is a workshop for filmmakers, musicians, artists, activists, entrepreneurs, inventors, designers, lovers, and anyone who wants to make their idea, dream, or vision a reality through crowdfunding.
Taught by filmmaker & media activist Ian MacKenzie (Occupy Love, Sacred Economics, Amplify Her), he demystifies the world of crowdfunding and the specific storytelling strategies that will help you tap into the revolution.
After exploring numerous real-world examples (from 'Who Gives A Crap' to 'Taking My Parents To Burning Man'), by the end of the course, you will have the concrete story structure of your campaign and the confidence to launch. Woven between the strategy is Ian’s signature insight and heart – with the promise to leave you inspired to create a future that works for all life.
Note: This online course is based on a workshop recorded in front of a live audience.
Course Content
- 9 section(s)
- 27 lecture(s)
- Section 1 The Overture
- Section 2 Crowdfunding Illuminated
- Section 3 Understanding the Gift
- Section 4 The Power of Myth
- Section 5 Crafting Your Campaign
- Section 6 The Pitch Video
- Section 7 The Campaign
- Section 8 Audience Questions and Answers
- Section 9 Final Thoughts
What You’ll Learn
- How to run a successful crowdfunding campaign, The difference between Kickstarter & Indiegogo and other platforms, How to effectively harness the of myth and storytelling, Understanding the role memes and how to use them, How to build true relationship with your funders
Skills covered in this course
Reviews
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JJackie McMillan
Really appreciate the tie-ins to the larger social quandary we're facing, it's a critical loop to explore because projects that don't align with the current monetary system are the ones that are most difficult to find funds for.
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OOlenka Toroshenko
Pragmatic, concise and well-considered. By demonstrating and then group-workshopping case studies we see how others have done it before. This was the ideal preparation needed for me to launch my own campaign!
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DDarin Olson
It could have been better if it was an edited video and improved audio. It seemed to repeat in places the same info. I understand it was an in-person class type recording but could have been presented in this udemy format better. Otherwise- the tools and info was more than helpful and useful. It is things even as a music manager I wish I knew years ago because it is part understanding human nature in a way that helps leverage my time and talent.
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LLooby Macnamara
Engaging, practical, realistic and optimistic - thank you
