Udemy

Selling Sponsorships for Meetings, Events & Nonprofits

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  • 1,999 Students
  • Updated 7/2015
4.4
(441 Ratings)
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Course Information

Registration period
Year-round Recruitment
Course Level
Study Mode
Duration
1 Hour(s) 43 Minute(s)
Language
English
Taught by
Shawna Suckow, CMP
Rating
4.4
(441 Ratings)
1 views

Course Overview

Selling Sponsorships for Meetings, Events & Nonprofits

Learn from a 20-year sponsorship expert how to build & sell a campaign that attracts sponsors & maximizes your revenue!

Are you tasked with creating and/or selling a sponsorship campaign to raise funds for a meeting, event, or a nonprofit?

Whether it's your first time, or you're looking to up your game, you'll learn something new that will make your job easier and maximize your revenue potential. I'll share with you tips and tricks I've learned to sell thousands of sponsorships and earn my company and clients millions of dollars to fund their meetings, events and nonprofits.

I've learned the hard way over 20+ years, selling thousands of sponsorships. I've condensed all my wisdom into this course. You'll learn the basics, plus WAY more!

Most sponsorship campaigns have limited potential because they haven't taken a thorough assessment of their sellable assets, and they don't know the four secret motivations of sponsors. I'll show you how to do both, and how to use that knowledge to craft a sponsorship prospectus that practically sells itself. I'll walk you through some excellent sponsorship prospectus examples and show you how they were built, and why they include what they include.

Lastly, if you're not a born salesperson, I'll also share with you what I've learned over the years to make the sales process REALLY easy.

Your investment in my course will surely pay for itself in time saved, hardships avoided, and sales closed!

Course Content

  • 5 section(s)
  • 13 lecture(s)
  • Section 1 What to Expect from this Course
  • Section 2 What do you have to sell?
  • Section 3 The Four Kinds of Sponsorships
  • Section 4 Building a Prospectus that Practically Sells Itself!
  • Section 5 The Sales Phase

What You’ll Learn

  • Discover sellable assets you never considered before, Recognize the four motivations sponsors have for investing their money, Sell comfortably and with ease, even if you're not a born salesperson, Easily build a list of potential sponsors who have a proven interest (and budget!), Multiply your sales efforts by building an army of willing helpers, Create successful and profitable sponsorship campaigns


Reviews

  • C
    Crystal Bovell
    5.0

    Great structure of information, great ideas that are outside of the typical, everything felt very relevant to a multitude of opportunities, easy to understand and follow.

  • H
    Heather Cozens
    5.0

    I have a new role and I am learning a lot from this course. thank you!

  • S
    Stacey Ann Marchak
    5.0

    Lots of good information. Very useful!

  • M
    Mohamed Abdirahman Ahmed
    1.0

    The course is OUTDATED. The instructor is knowledgeable of the subject matter but this is WAAAAAAAAAAAAY outdated. the fact that the last time this course was in 2015 tells all. low voice.

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