School of Graduate Studies, Lingnan University

Master of Science in Arts Technology and Business

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Course Information

Registration period
28 Apr 2025 (Mon) - 30 Jun 2025 (Mon)
Price
HKD 238,000
(報名費
港幣 400
獎學金
入學獎學金
以優異成績入學的學生,均有機會獲得獎學金。入讀本課程的學生均具備資格成為候選人。)
Study Mode
Duration
1 Month(s)
Language
Mandarin
Location
-
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Course Overview

Course Features

The development of art and culture represents the soft power of a country. The cultural and creative industry has become a pillar of the economy and will continue to be a significant driving force for society's advancement. With the advent of the digital landscape, the need for crafting immersive spaces and virtual art financial products grows by the day. The industry in Greater China is now in the phase of self-reflection, adjustment, and breakthrough. There are multitudinous growth opportunities with the current GuoChao (Chinese Fad) and Museum relics creation facilitated by Arts Tech (Art and Technology). We see the vast space for the blossoming demand for integrated value chain services and manoeuvres supporting such.  

With the development of science and technology, the extended art industry witnessed a variety of new business models. The future of Arts Tech relies on highly specialised talents. These talents should be equipped with data-driven strategic and planning skills in the global context, knowledge of art investment trends and auction pricing models,  appreciation of fine arts and AI-motivated generative art, and most importantly, the courage to explore and be open-minded to diversity and sustainability of the art and creative industry. They will expedite the embracement of both Eastern and Western cultures and promote the integration of multi-generation Arts Tech.

Since 2020, Arts Tech entered into HKSAR cultural policy as a strategic development direction for the cultural and creative industry. The Business School of Lingnan University keenly responds to new trends and policies and strives to develop new programmes for cultivating talents under the"industry-university-research" approach. We are launching the MSc Programme of"Art, Technology and Business" in 2023 Fall. The programme liaises the top business education provided by Lingnan Business School with the prospective art master courses instructed by the Academy of Arts & Design, Tsinghua University. We aim to nurture future leaders with rigorous commercial capabilities, entrepreneurial and innovative mindset,  and aptitudes of appreciation and exploration of Arts Tech, to facilitate the fast-changing art and creative industry development in Greater China and Asia.

This programme is the first interdisciplinary master's programme in Hong Kong that is taught in Chinese and focuses on both arts technology and business.
It aims to develop the next generation of arts managers and arts business leaders in the cultural and creative industries. Students will be able to develop a good understanding of best business practices and develop a deep appreciation of arts technology and business in this dynamic industry.

Programme Learning Objectives

To develop students' understanding of business theories and concepts and their appreciation of art and technology innovations and their latest developments;
To enable students to critically analyse opportunities and challenges in the arts and technology sector, develop problem-solving skills, and become effective arts managers and arts administrators;
To provide students with the opportunity to be exposed to the broad spectrum of the arts community and to develop practical communication skills with people from all walks of life in the arts, technology and related fields;
To nurture a new generation an ethical arts and business leaders who will contribute to a better future for society.

修讀模式
全日制

教學語言
普通話

學分要求
30 學分

課程要求
須完成7個必修科目(共21學分)及3個選修科目(共9學分)

What You’ll Learn

課程安排
必修科目(7科,共21學分)

ATB502 中西方藝術史(3 學分)
ATB503 藝術會計與財務(3 學分)
ATB504 藝科融合(3 學分)
ATB505 設計思維與創新(3 學分)
ATB506 藝術金融和科技(3 學分)
ATB507 互動藝術與科技(3 學分)
ATB535 藝術與科技:從人工智能到NFTs(3 學分)

選修科目(選修以下任何3科,共9學分)

ATB501 跨文化交流與融合(3 學分)
ATB531 藝術法律與知識產權(3 學分)
ATB532 藝術產業創新及創業戰略(3 學分)
ATB533 大數據和藝術市場(3 學分)
ATB534 藝術機構項目管理(3 學分)



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