Hong Kong Productivity Council Academy

Generative AI in Business: ChatGPT, Text-to-Design

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Course Information

  • 15 Aug 2024 (Thu) 2:00 PM - 5:30 PM
Registration period
20 May 2024 (Mon) - 14 Aug 2024 (Wed)
HKD 1,500
(Course Fee
HK$1,500/ HK$1,350*
*Group discount for 2 participants or more)
Study Mode
3.50 Hour(s)
Cantonese, English
HKPC Building 78 Tat Chee Avenue Kowloon

Course Overview

This is a practical workshop which enables you to master ChatGPT and AI graphic generation.

You will gain hands-on experience using the tools available in HK, possible applications in daily work, tips on prompt for better content, and understand the ethical and safety concerns.

Course Objectives
Understand the basics of ChatGPT and generative AI
How the technologies can be applied in various occasions to improve work productivity, automate daily operation, and drive innovation within organizations
How to write prompt effectively to produce better content and images
Understand the ethical and safety issues

What You’ll Learn

Course Outline
Introduction to Generative AI and ChatGPT
– Overview of AI trend and impact
– Key concepts of AI and ChatGPT model
– ChatGPT capabilities and possible applications
Hands-on Experience of ChatGPT (Poe)
– Demo common business use cases on content and idea generation
– Introduce and train with tools/platforms available in HK
– Tips on prompts
– How to ask question and refine prompt effectively
– Idea generation, summarisation, formatting
– Feed and analyse data
ChatGPT Business Applications
– Customer Service
– Digital Marketing
– Document, Excel operations
– Learning and education
– Various job usage examples
– Discussion, Tips and Concerns
AI Graphic Generation – Text-to-image
– Introduction of AI to image, and its capability and impact
– Hands-on: step by step account setup and how to use
– Tools: Stable Diffusion, Canva, Clipdrop
– Image knowledge and prompting skills with use cases
– Tips on prompt for generating images effectively
Future impact of Generative AI on Work/Careers
– Related tech trends and updates
– Exploration of the ethical and safety considerations
– Prepare the Mindset and skillset changes in AI era

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