Course Information
(Total Tuition Fees $187,200 – $205,920)
Course Overview
Programme Features
- A strong relationship with industry partners – The Ritz-Carton, Hong Kong, Langham Hospitality Group, Wharf Hotels and Mandarin Oriental, Hong Kong
- Opportunities for pursuing master's degree programmes at School of Hotel and Tourism Management, PolyU
Future Prospects
Career Prospect
- Graduates are able to pursue a wide range of careers, including Airline Customer Service Officer, Theme Park & Attractions Trainee, Reservation Agent, Event Coordinator, Travel Officer, Concierge Agent, Flight Attendant, Airport Shopping Advisor, Guest Relations Agent, Hotel Receptionist, and Management Trainee, etc
Further Study Opportunities
- Past graduates have pursued postgraduate studies in famous local and overseas universities, such as The Hong Kong Polytechnic University, Hong Kong Baptist University, City University of Hong Kong, and Macao Institute for Tourism Studies
What You’ll Learn
Programme Structure
The programme aims to equip graduates with the necessary knowledge and competencies for entry to a relevant career.
Foundation (up to 2 subjects for students from non-business-related disciplines only)Note2
- Introduction to Business
- Introduction to the Hospitality and Tourism Industry
Scheme compulsory (all 6 subjects)
- Business Finance
- Applied Business Research
- Integrated Study (Business)
- Environmental, Social and Governance Management
- Effective Professional Communication in English
- Business Communication in Chinese
Award-specific compulsory (all 6 subjects)
- Legal and Ethical Aspects in Hospitality and Tourism Industry
- Strategic Management for Hospitality and Tourism Industry
- Hotel Planning and Development
- Customer Relationship Management in Hospitality and Tourism Industry
- Professional Foodservice Management
- Hospitality Management and Development
Elective Subjects (any 5 subjects)
The subjects are grouped into different areas:
Accountancy
- Auditing and Assurance 2
- International Taxation
Convention and Event Management
- Exhibition Management
- e-Sports, Sports Tourism and Management
Finance
- Advanced Corporate Finance
- Derivative Markets
- Financial Regulations and Compliance
- Fixed Income Securities
General Business
- Marketing Management
- Personal Financial Planning Practice
Health Services Management
- Ethics and Legal Considerations in Health Care
- Public Health and Epidemiology
Hospitality Management
- Club Management
- Resort and Spa Management
- Wine and Spirit Studies
Human Resource Management
- Employee Engagement
- Employee Resourcing
International Business
- Contemporary Issues in International Business
- Managing Startups and Technology Ventures (IB)
Marketing
- Global Marketing
- International Management
- Luxury Marketing
- Place Branding and Marketing
- Professional Selling and Sales Management
- Services Marketing
- Social Media Marketing Strategy
Operations and Supply Chain Management
- Project Management
- Quality Management and Practices
Travel Industry Management
- Aviation Service Management
- Cruise Line Operations and Management
- Travel Agency Management
Others
- Artificial Intelligence and Data Analytics
- Business Practicum
- Entrepreneurial Marketing in Practice
- Fintech and Blockchain
- Innovation and Entrepreneurship
Skills covered in this course
Course Media
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