課程資料
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課程簡介
Learn Google Ads, Microsoft Ads and SA360 , 100% Beginner to Expert Step by Step Guide with Examples in Agency Style
Become a Digital Advertising Expert with Google Ads & Microsoft Ads (Bing Ads)
Join 1000+ students already mastering the art of digital advertising!
Whether you're just starting out or looking to level up your advertising game, this course is your comprehensive guide to becoming a pro in Google Ads and Microsoft Ads (formerly Bing Ads).
What’s Included:
1000+ Students Trained
Updated for 2025
100+ Real-World Examples
Advanced Strategies & Optimization Techniques
Complete Coverage of Google Ads & Microsoft Ads — From Beginner to Pro
Note: Bing Ads is now known as Microsoft Ads.
What You'll Master:
Google Ads - From A to Z
Learn campaign setup, optimization, and ad performance tactics.
Use Google Ads Editor to streamline and scale your campaigns.
Manage products via Google Merchant Center for Shopping Ads.
Apply data-driven strategies to boost ROI.
Microsoft Ads (Bing Ads) - Expand Your Reach
Create and manage high-converting campaigns.
Leverage Microsoft Ads Editor and Merchant Center.
Compare and adapt strategies between Google & Microsoft platforms.
Google Ads Manager Accounts
Efficiently handle multiple client or business accounts.
Learn time-saving workflows for managing at scale.
Search Ads 360
Dive deep into Search Ads 360 for large-scale campaign management.
Cross-platform optimization for even greater ad impact.
Real-World Practice & Pro Tools:
Work with 100+ hands-on examples.
Get personalized feedback to sharpen your ad skills.
Apply real strategies used by top advertisers.
Who Should Enroll:
Aspiring digital marketers and complete beginners
Marketing professionals seeking platform mastery
Business owners or freelancers managing client ad accounts
By the End of This Course, You’ll Be Able To:
Run and optimize campaigns on Google Ads and Microsoft Ads
Use tools like Ads Editors, Merchant Centers, and Manager Accounts
Execute advanced strategies for scaling campaigns
Confidently manage multiple ad accounts
Drive measurable results for your business or clients
Why This Course?
Hands-On Learning: 100+ real-world examples to put theory into action
All Skill Levels Welcome: Clear, actionable steps from beginner to advanced
Fully Updated for 2025: Reflects the latest platform changes and tools
Taught by Experts: Learn proven strategies used by successful advertisers
Ready to Start?
Join over 1000+ students who have transformed their digital advertising careers.
Master Google Ads & Microsoft Ads—Sign up today and start driving real results!
課程章節
- 100 個章節
- 266 堂課
- 第 1 章 Introduction
- 第 2 章 Day 2 - Introduction to Paid Advertising
- 第 3 章 Day 3 - Key Metrics in Digital Advertising
- 第 4 章 Day 4 - Google Ads Account Creation
- 第 5 章 Day 5 - The Online Presence
- 第 6 章 Day 6 - Conversion Tracking - Part 1
- 第 7 章 Day 7 - Conversion Tracking - Part 2
- 第 8 章 Day 8 - Conversion Tracking - Part 3
- 第 9 章 Day 9 - Types of Targeting's
- 第 10 章 Day 10 - Introduction to Paid Search Campaigns
- 第 11 章 Day 11 - Keyword Research - Part 1
- 第 12 章 Day 12 - Keyword Research - Part 2
- 第 13 章 Day 13 - Keyword Research - Part 3
- 第 14 章 Day 14 - Quality Score
- 第 15 章 Day 15 - Negative Keywords
- 第 16 章 Day 16 - Search Query Report Analysis
- 第 17 章 Day 17 - Google Trends
- 第 18 章 Day 18 - Responsive Search Ads (RSA's)
- 第 19 章 Day 19 - Ad Extensions
- 第 20 章 Day 20 - Search Campaign Creation
- 第 21 章 Day 21 - Google Ads Editor - Bulk Uploads
- 第 22 章 Day 22 - Google Ads Editor - Tools and settings
- 第 23 章 Day 23 - Google Ads Editor - Upload Formats
- 第 24 章 Day 24 - Audience Targeting - Part 1
- 第 25 章 Day 25 - Audience Targeting - Part 2
- 第 26 章 Day 26 - Audience Targeting - Part 3
- 第 27 章 Day 27 - Location & Language Targeting
- 第 28 章 Day 28 - Ad Schedule Targeting
- 第 29 章 Day 29 - Device Targeting
- 第 30 章 Day 30 - Secondary Targets - Summary
- 第 31 章 Day 31 - Search Campaign - Case Study
- 第 32 章 Day 32 - How to Analyze the Reports
- 第 33 章 Day 33 - Limitations, Columns, Segments, View
- 第 34 章 Day 34 - How To Analyze WoW & MoM
- 第 35 章 Day 35 - Dynamic Search Ads (DSA) Campaign
- 第 36 章 Lesson 5 - Create DSA Through Google Ads Editor
- 第 37 章 Day 37 - Maximize Clicks Bidding Strategy
- 第 38 章 Day 38 - Target Impression Share Bidding Strategy
- 第 39 章 Day 39 - Maximize Conversions Bidding Strategy
- 第 40 章 Day 40 - Maximize Conversion Value Bidding Strategy
- 第 41 章 Day 41 - Bidding Strategies - All Together
- 第 42 章 Day 42 - Bidding Strategies - Case Studies
- 第 43 章 Day 43 - Bidding Strategies - Case Studies
- 第 44 章 Day 44 - Customized Reports in Google Ads
- 第 45 章 Day 45 - Edit Existing Campaigns, Ad Groups, Keywords, Ads
- 第 46 章 Day 46 - Google Ads - Auction Insights
- 第 47 章 Day 47 - Google Ads - Auction Insights - Part 2
- 第 48 章 Day 48 - Google Ads - Experiments
- 第 49 章 Day 49 - Campaign Groups & Performance Targets
- 第 50 章 Day 50 - Google Ads - Campaign Settings & Ad Group Settings
- 第 51 章 Day 51 - Google Ads - Policy Manager
- 第 52 章 Day 52 - Click Tracking
- 第 53 章 Day 53 - Basic Health Audits
- 第 54 章 Day 54 - Optimization Score
- 第 55 章 Day 55 - Google Ads - Label, Rules
- 第 56 章 Day 56 - Ad Copy Schedule
- 第 57 章 Day 57 - Google Ads - Interface Walk-through
- 第 58 章 Day 58 - RSA - Ad Customizers
- 第 59 章 Day 59 - Conquesting Campaigns & Ad Library
- 第 60 章 Day 60 - Change History
- 第 61 章 Day 61 - Conversion Value Rules & Customer Acquisition
- 第 62 章 Day 62 - Remarketing List Search Ads
- 第 63 章 Day 63 - Complete Search Campaign
- 第 64 章 Day 64 - Product Listing Ads or Shopping Ads Eco-System - Part 1
- 第 65 章 Day 65 - Product Listing Ads or Shopping Ads Eco-System - Part 2
- 第 66 章 Day 66 - Standard Shopping Campaign
- 第 67 章 Day 67 - Performance Max Campaign
- 第 68 章 Day 68 - Performance Max Campaign - Product Listing Ads or Shopping Ads
- 第 69 章 Day 69 - Performance Max Campaign - Search Ads
- 第 70 章 Day 70 - Performance Max Campaign - Local Store Visits and Promotions
- 第 71 章 Day 71 - Shopping Ads - Deep Dive
- 第 72 章 Day 72 - Shopping Ads - Bulk Upload
- 第 73 章 Day 73 - Manual Bidding Strategy Vs Automated Bidding Strategies
- 第 74 章 Day 74 - Universal App Campaigns
- 第 75 章 Day 75 - Google Ads - Draft Campaigns
- 第 76 章 Day 76 - Mastering Google Ads Phone Call Campaigns
- 第 77 章 Day 77 - Display, Demand Gen & Video Campaigns Introduction - Part 1
- 第 78 章 Day 78 - Display, Demand Gen & Video Campaigns Introduction - Part 2
- 第 79 章 Day 79 - Display Campaign
- 第 80 章 Day 80 - Demand Gen Campaign
- 第 81 章 Day 81 - Video Campaign - Part 1
- 第 82 章 Day 82 - Video Campaign - Part 2
- 第 83 章 Day 83 - Remarketing Campaign
- 第 84 章 Day 84 - How Google Ads Work ?
- 第 85 章 Day 85 - Tools in Google Ads > Planning
- 第 86 章 Day 86 - Tools in Google Ads > Shared Library
- 第 87 章 Day 87 - Tools in Google Ads > Bulk Actions
- 第 88 章 Day 88 - Tools in Google Ads > Budgets and Bidding
- 第 89 章 Day 89 - Tools in Google Ads > Measurement
- 第 90 章 Day 90 - Tools in Google Ads
- 第 91 章 Day 91 - Google Ads - The End
- 第 92 章 Day 92 - Microsoft Ads
- 第 93 章 Day 93 - Microsoft Ads - Search Campaign
- 第 94 章 Day 94 - Microsoft Ads - Bulk Actions
- 第 95 章 Day 95 - Microsoft Ads - Import ( Google Ads > Microsoft Ads )
- 第 96 章 Day 96 - Microsoft Ads - Shopping Campaign
- 第 97 章 Day 97 - Microsoft Ads - Audience Campaign
- 第 98 章 Day 98 - Microsoft Ads -Overview
- 第 99 章 Day 99 - Microsoft Ads - The End
- 第 100 章 Congratulations
課程內容
- Complete Google Ads - Basic to Advanced Concepts with Practical Examples**
- Complete Microsoft Ads - Basic to Advanced Concepts with Practical Examples**
- Bing Ads is now called as Microsoft Ads
- Search Ads 360 (SA360) - Permium tool for Paid Search
- Google Ads Manager account (Previously MCC - My Client Center).
- Proven Strategies, and Best Practices for Client Goals (Ecommerce & Service industries).
- 100+ Real World Examples to Understand How Things are Done.
- How to do Performance Analysis for different levels in Google Ads & Bing Ads
- Knowledge to Build Full Fledged Campaigns Strategically.
- Understanding Google Ads and Microsoft Ads Algorithms.
- Microsoft Excel & Google Sheet, Formulas Related To Paid Advertising.
- #*Everything About Google Ads*#
- #*Everything About Microsoft Ads (Bing Ads)*#
- Google Ads - Paid Search Campaign
- Google Ads - Shopping Campaign
- Google Ads - Phone Call Campaign
- Google Ads - Performance Max Campaign
- Google Ads - Display Campaign
- Google Ads - Demand Gen Campaign
- Google Ads - Video Campaign
- Google Merchant Center
- Complete Google Ads Editor
- Microsoft Ads - Paid Search Campaign
- Microsoft Ads - Shopping Campaign
- Microsoft Ads - Performance Max Campaign
- Microsoft Ads - Audience Campaign (Display, Native & Video Ads)
- Complete Microsoft Ads Editor
- Microsoft Merchant Center
- Google Ads & Microsoft Ads Remarketing Setup.
此課程所涵蓋的技能
評價
-
RRakesh Nandi
very helpful
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BBollavaram SivaKishore Reddy
covered all topics in Google ads and Microsoft Ads